Let s be honest: AI is getting eerily good at sounding human. It can craft hyper-personalized content and emails, and handle entire conversations. It s also made sales outreach noisier and eroded trust in once-reliable channels like email, chat, and even voice and crazy enough, video. But it s so seductive and fast. It s learning and adapting faster than ever. And it s not going to stop: in Q1, it already represented the majority share of global venture capital funding.
But one thing AI still can t fabricate is a real, trusted human relationship. These can t be made up or scaled with prompts. They re built through shared experiences, mutual trust, and real-world context.
And yet, in today s business world, precious human connections are slipping through the cracks. They re buried in inboxes, lost in forgotten LinkedIn threads, siloed in the minds of your team and stakeholders. The right lead, investor, or candidate is often just one intro away, hidden in the network you already have. LinkedIn is great if you re an individual building an audience but it fails to unlock the collective relationship capital of an entire company.
