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How are you managing your Resort and Travel startup in Covid time?
As we know, In Covid scenario travel, hotel, resort industries are suffering a lot. Those who are working for these industries' client they know how tough is to generate leads. So how do you guys manage travel startups in Covid time? Are you running ad campaigns on Google Ads, Facebook? Or trying with SEO, Social media?
What is the most important Google Analytics metric that you track ?
Of course, knowing the 'number' of visitors is awesome, and knowing your 'bounce rate' is crucial. But, what other specific parameters do you check to analyze your traffic and make your conversion rate better?