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Co-founder of Artefact, solving the chaos of scattered docs and slow approvals. A creative at heart with a background in filmmaking, branding, and storytelling. Previously led creative and marketing teams at NBCUniversal and The Atlantic – now helping teams build better ways to collaborate.
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Notes from a failed Product Hunt launch
After hours of reading best practices, crafting the perfect assets and assembling what felt like a bulletproof plan, we were ready to launch on Product Hunt. We worked so hard and genuinely believed we d wake up to thousands of sign ups and the Product of the Day badge.
The reality was very different. We saw a tiny boost in sign ups, got stuck at around 200 upvotes, and to top it off, finished below a food blender.
Is bootstrapping a superpower or a slow death in the AI era?
AI has made it easier than ever to build and ship with a small team and no funding- but is that a better playbook than raising VC?
I see it from both sides:
Getting to production, ramen profitability, etc. seems easier than ever. Yay bootstrapping.
Because it's so easy, getting blown out of the water by a VC-funded competitor also seems easier than ever.
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