Priyanka Gosai

In SaaS, early user acquisition can be a major hurdle, and sometimes traditional marketing channels like ads or SEO aren t enough or cost-effective. I ve seen products like Notion leverage community-driven growth, or Airtable use referral programs deeply integrated into their onboarding to scale users organically. Similarly, Calendly grew through partnerships and embedding itself into workflows users already had.

I m curious beyond classic marketing, what s one unconventional user acquisition strategy that worked surprisingly well for your product in its early days?

• Were you targeting a niche audience or solving a very specific pain point?

• How did you implement and measure the success of that strategy?

• Did it help you attract engaged, long-term users rather than just volume?

• How did that approach evolve as your product scaled?

Would love to hear detailed examples and lessons learned from your own journeys!

Many of us appreciate tools that save us time or money in our businesses. But there are also projects out there with a bigger mission (improving lives, supporting the planet, and helping those in need, to name a few).

Do you know of any inspiring projects that aim to make the world a better place?

Hello, Product Hunt community!

We often celebrate the wins and the "hockey stick growth" moments here, which is incredibly inspiring. However, I believe there's a treasure trove of knowledge in the projects that didn't work out, especially in the rapidly evolving world of AI agents.