malinda coler

malinda coler

8 points

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Tastemaker
Tastemaker
Gone streaking
Gone streaking

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malinda coler

4yr ago

40% weekly newsletter open rate achieved, 1100 subscribers, new startup: what's a good benchmark?

I started building product and community around my startup May 2020, did a soft launch mid Sept 2020. Through out the process I've taken my weekly newsletter very seriously. I average a 35% open rate, 4% click rate, 10% click-to-open rate. I'm curious about benchmark open rates for early-stage startups, growing email subscriber communities. Happy to share my strategy for newsletters as well. I researched the best newsletters in circulation, best practices, and developed a content structure and style that people read, and gets sales and referrals. Email me if you want to check it out: malinda@lessonsup.com

Aaron O'Leary

4yr ago

What are you building this week?

Another week has begun and we are already 1 day into it, are you building this week and if so what are you building?

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