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I create content everywhere about building tiny solutions to tiny problems to show how fun making stuff can be.
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Indie maker
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- Better Follow-UpNo more "Just circling back on this"Nov 2020
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Advise on launching on ProductHunt.
Hey, I am going to launch Codegrip on ProductHunt in the coming week. Is there any pointers I should keep in mind to optimize my launch?
A super speedy rundown on SEO :)
"SEO" is Search Engine Optimization (for those of you that don't know) - and it's how Google and Bing and other search engines can tell whether or not your website should come up when someone searches for something. The two main pieces of SEO are: - Keywords / Content - Backlinks Keywords are just words and phrases you want to rank for - meaning you show up when someone googles them. For instance, I personally want to rank for words like "entrepreneurship" and phrases like "how to become an entrepreneur." So, if my website is full of articles and videos and information about those words and phrases, I'm more likely to pop up when someone types them into google. So, how do you find keywords? I use a tool called ahrefs - it's not free, but it's close. They have "$7 for 7 Days" trial periods, and in order to assemble a solid list of keywords you can use for the next year, you'll really only need those 7 days. (Plus, you can always sign up for more trials using different emails in the future - just REMEMBER TO CANCEL your subscription) After you sign up, go to "Keyword explorer" and start typing ideas in. Use each of the tabs on the left under "Keywords Ideas" - and create a list to add any keywords you find that make sense for your brand. Usually, I filter by "KD" (Keyword Difficulty) to anything lower than 25. Beyond 25, unless you're producing an incredible amount of content, you're going to have a lot of trouble. After you compile a big fat list of keywords you like, go to the list page and export it to excel so you can use it after your trial period expires. Now you know what to target. The next thing is content, and this is where things get to be a black box. Content is just articles and written posts on your website that contain the keywords we compiled. If a big keyword for me is "how to become an entrepreneur" then you bet I'm going to write an article with that title. However, I've talked to a good number of SEO professionals, and the best advice they can give is "Write well." It's tough to know what exactly you should put in your content that makes it rank higher, so the best thing you can do is use proper grammar, make it readable, and do what the title suggests the article will say. A few tools I've seen that tend to help content get written well are Grammarly and Dashword. Grammarly just helps you use proper grammar - it's free and awesome. Dashword is a new tool I found on ProductHunt that seems to help you position keywords nicely in your content so it ranks higher - though I haven't tested it and it is quite expensive. So now you're writing content with the right keywords - but there's more you can do. You can use "backlinks" - links from other successful websites - to boost how well your website overall ranks. Basically, if google sees Entrepreneur Magazine (which ranks well in terms of "entrepreneurship" keywords) has an article or two that link to my website, then google will think my website is more important, and rank me higher. So, we want other websites to suggest our website as a resource. We can do that by looking up the keywords we want to rank for - just type them in google - and see if any blogs pop up. If you find blogs or websites that rank well, use a simple email finder like Hunter.io to find whoever is in charge and reach out to them to ask to write a guest blog post. They get free content, and in the article you get to put a backlink to your website. Some blogs will even have a form just to submit guest post requests. Lastly, you can use question-answer websites like Quora to help push traffic in your direction. If, while you're googling your keywords, you find a few questions on Quora or WikiHow that you think you can answer, do it. For instance, if someone asks "what podcasts are great for learning entrepreneurship?" I might answer and reference my live stream content. That provides a backlink on a ranking question, and if people like that answer, they can also find you directly through it. Beware, all of this sounds pretty great, but google takes anywhere between 4 to 6 months to actually see what you've created. If you post a bit of content now, you'll have to wait a while for the benefit to actually kick in, and for people to find your website through it. SEO is a long-term investment, so plan accordingly. That's pretty much the basics. There are a lot more nuances like making sure your website is structured the right way and how to build your sitemap, but this should be all you need to know to get started! Also, I hosted a live stream on this, here are the highlights: https://www.entreprenerd.blog/li...
Here's a little introduction to no-code :)
There are a TON of no-code tools on ProductHunt - here's a little rundown on the space. First off, no-code isn't going to replace code. No-code is simply a set of tools and products that allow someone to do previously difficult actions without hand-writing the code involved. Most websites are built with a common set of building blocks, so a few companies got together and made tools that package those building blocks and let you assemble them however you want - namely Wix, Wordpress, SquareSpace, and Webflow. Most web/phone apps are built with similar base structures and rely on simple backend databases, so a few companies created tools that made organizing those structures and databases easy - namely Glide, Adalo, and Bubble. Then, on a deeper level, there are tools that tie other tools together, creating workflows between components and letting you build larger structures. A few companies that do that are Zapier, Integromat, and Parabola. But let's get one thing straight, all these tools work within expected parameters. They were created to solve simple development problems people had over and over again, and thus, they can't go outside those expected parameters. If you have an insane idea for a software product that breaks a ton of new ground, you probably can't build it with no-code. If you have an app idea that's super insane and unique, you probably can't build it with no-code. But, if your idea even remotely fits into the building blocks of what's been done before, no-code can be extremely powerful. With a tool like Adalo, and a little practice, you can whip up a fully-functional marketplace app with payment processing, backend databases, and everything else in about two hours. Your idea doesn't have to be incredibly unique to be successful - and no-code can help you build and perfect that first MVP insanely quick. That's what it's good for. As an example, ProductHunt is a super successful company - but their site could be built on Webflow and Zapier in less than a day. It's not the tech that's the valuable part, it's the market gap they filled. So, no-code is useful for anyone looking to quickly make a piece of technology come to life. I especially love it because you don't need to learn an entire programming language to get started. You do need to understand some basic programming logic to get into advanced functionality, but you're no longer dealing with syntax, you're just building. No-code is also incredibly useful for businesses looking to automate some simple tasks - if you're not trying to build some entirely new product. This does replace some code, in the sense that you might not need a technical co-founder right away, or need to hire a consultant to solve a simple tech problem. You may be able to prototype your idea quickly, and start testing. In a lot of cases, even if you're already incredible at programming, you might want to use no-code to start. Often times, no-code tools work off pre-built templates that already optimized for UI/UX and design - you won't have to worry about any of that, and you can always re-build it from the ground up later if you want. I personally think all minimum viable products should be created with no-code to start (if possible) so if your initial draft doesn't stick (and it rarely does) you can change everything super rapidly. I was personally able to spin up a small app from a google sheet in less than 20 minutes using Glide, and now I can quickly publish that and start messing with it until something sticks. I'm no expert on no-code, but I've been learning a ton from some lessons at Makerpad - would recommend you check it out if you want to get started yourself. And also, I did a little live stream on this stuff - here are the highlights: https://www.entreprenerd.blog/li...