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How ethical is it to "steal" competitors' ideas?
Some of you know that I have been building [LightCat.io](http://lightcat.io) for Product Teams and many of you have been incredibly supportive of the journey. What I have found really amusing is that many competitors, having raised millions of dollars, have features that are not hard to build, and sometimes even improve upon. For example, LightCat has a Feature Prioritisation scheme which is better than most of the competition out there, BUT is inspired from ProductBoard. And it's available for $0 or $9 instead of $49 to $199 per user. This pricing is possible for me because a large company has many overhead costs , and I just have my family. There is no legal issue here because feature concepts aren't copyrighted. But I do have an ethical dilemma of sorts. I can sure think up feature UX from scratch - but that takes time. On the other hand, I can sort of leech upon the hard work others have done, even if they are competitors, and likely make it better (read simpler) to use. What do you think?