Dave Poku

We are just a 2 member team where my cofounder does all the coding and I do the design, product management and testing. I started an Insta and FB page to start getting some followers and marketing the product but I always find myself struggling to juggle between all of these different types of work items and switching contexts. Most of the time gets spent on Product itself, and barely anything on the growth. What about you all makers? How do you manage between the two and make sure you are focusing on growth as much as the product?

Wanted to start a thread to hear about how some other startup founders have approached finding the right early adopters and have kept them interested/engaged as the product grows, fails, and goes through changes. How did you find the early adopters? What was your strategy for keeping them engaged? How often did you reach out to them for feedback?