Maker History
- Stand UIA design system that helps you build better experiences.Apr 2023
Forums
ChatGPT prompt to save 30 hours of your target audience research ⏳
For sure, nothing can replace talking with your target audience on interviews. But if you want it fast, here is a prompt you need to use: [Return only the main response. Remove pre-text and post-text.] I want you to act as a world-class digital marketer for tech startups. You are well known for [FILL OUT THE SPECIFIC AREA OF YOUR PRODUCT]. I want you to create a Persona for my business. It should be insightful, specific, and easy to understand. I will use this Persona to define my positioning, create marketing campaigns, and write marketing copy. It will be the backbone of my marketing. My business is [FILL OUT YOUR BUSINESS] Use the following criteria: - Name - Role - Problem (What issue do they want to solve?) - Pains (What negative consequences of this problem drive them mad?) - Jobs-To-Be-Done (What does your persona want to achieve?) - Motivation (What drives your persona to complete the JTBD?) - Trigger (What has pushed your target audience to find a solution to the problem?) - Barriers (What stops your persona from changing the status quo?) - Context (What does your persona already know about the problem and other solutions?) It generates an incredibly detailed Persona that you can use right away. Create content to solve its pains and handle its barriers on your landing page P.S. We have 4 other great Marketing prompts in our blog article https://blog.makerbox.club/chatg...
Tiered pricing for the course launch: process and results
Hey Product Hunters! Recently I launched a newsletter with weekly marketing case studies. I want to share with you an experience with tiered pricing for the course launch (part of the issue). "The tiered pricing approach was interesting. I wasn t sure what to price my course at, and someone suggested that I implement a system where, as more course seats were sold, the price increased. The first 15 seats would be priced at $99 each, the next 15 would be priced at $129 each, and it would increase from there. This structure incentivized purchasing earlier rather than waiting because price-wise, it was always the right time to buy. It also made folks more excited about getting in early , before the price increased. And finally, I knew that when I officially launched the course, I would increase my price some more. I d go from the pre-sale tiered price of $159/seat and increase it to $289/seat at launch. The entire week before the official launch, I tweeted about the course and reminded folks that this was their last chance to get in before the price increased. This build-up led to nearly $1100 in just one week." Revenue split so far: $5,000 group license $4,788 pre-sales $289 sales after the launch If you liked it, you can subscribe to my free newsletter https://makerbox.ck.page/marketi...