Kosala Aravinda

1. Be active on PH (support others, create discussions, comment on others discussions). 2. Create your Coming Soon page as soon as possible. Share it on PH, Twitter, LinkedIn. 3. Be active on social media. Post about your PH launch. 4. Connect with people from PH on LinkedIn/Twitter. 5. Clean your launch day and the day after that. 6. Check your website and the buyer's journey. 7. Don't panic. 8. Be ready for everything. The PH team didn t launch my product on time. 9. DM people on your launch day with a reminder. 10 Join hunted.space and Invincible Product Hunters Best of luck! Want to add something?

In B2B companies that I've worked in over the years was mainly driven based on SLG (Sales Led Growth) rather than PLG (Product Led Growth). In PLG companies you mainly have Product & Marketing driving the growth whereas in SLG-based companies it's heavy on sales. In SLG companies, marketing would own mainly KPIs on inbound up to the point of a meeting being booked and then rarely spending resources beyond that point. Whereas sales have always owned mid to bottom funnel and the outbound motion (cold emailing, cold calling etc.) in full unless marketing decides to sponsor an event. That's where our product Salesforge comes into play on outbound. What's your personal experience? Do you have currently in a startup a person dedicated to marketing and then separately a person dedicated for sales? Or does one person do the whole go-to-market motion being a small team? Also, my observation when it comes to the community is that we have here in Product Hunt a lot more marketing people than sales. Most salespeople spend time either on LinkedIn, Reddit or Slack communities I find. What's your take? Final thought Is Product Hunt mainly for marketing folks or? Launching next week: https://www.producthunt.com/prod...