Anirudh Madhavan

I ve been running a boutique growth studio for a bit now, mostly to fund experiments and learn by building. Along the way, I kept running into the same pain: GTM work that feels more like homework than strategy.

So I built Playmaker, your AI GTM co-pilot that handles all the boring research and audit work that slows teams down. Think competitor analysis, blog deep dives, teardown reviews, sales battle-cards... all automated and deeply contextual.

Playmaker gives GTM teams a 24/7 deep-research agent that automates the tedious stuff we all quietly dread, competitive teardowns, blog mining, win-loss digging, positioning audits, and more.

It doesn t just skim the surface. It reads long-form content, pulls insights, and even compares patterns across competitors, so your team can stop context-switching and start strategising faster.

I run a small growth studio that started as a way to fund my obsession with building weird but useful tools. Playmaker was never meant to be a thing , it started as a stack of Notion docs, Airtables, and random Node scripts running on fly.io.

But then I realised: GTM teams (like mine) keep doing the same grunt work over and over, competitive digs, teardown audits, blog deep dives. It s not hard, just brain-numbing. So I turned my notes and workflows into something real.