Alex Casillas

So, I released FeedHive in public beta 6 weeks ago. I think it's a good time to look at the total profit of my product at this very moment. And there's a flip side to the story In total, FeedHive has made: $3,650 That's great. But let's take a look at some of the expenses. We got a UX Engineer involved, and he's currently building a new marketing website. It's really cool But we also had to pay him for his hard work. -$3,500 For FeedHive, we're using Crisp chat. It's really adding a lot of value. But of course, we need to pay for a service like that. It's $30/month, and we've been using it for 3 months. -$30 * 3 = -$90 In order to develop professionally, we're using a GitHub Organization on the paid plan. On GitHub, you pay $4 pr. member / month. Since we have paid yearly for 4 members, we spent around $300 on GitHub so far. -$300 FeedHive runs on AWS. We architected the solution really well, but of course, there are still server costs. On average, we have paid around $1.6 / month in 3 months, so: -$5 NB: It's worth noting that the average price of $1.6 included two months of closed beta. The price of February (the first month of public beta) was $3.74 Now, stuff gets heavy! I canceled all contracts with my clients to go full-time on FeedHive. I'm only gonna look at the current month. I typically invoiced my clients $20K-$25K in total, pr. month. Let's make it an even $20K, for the argument here. I stopped working as a consultant on the 10th of March, so I'm estimating a loss in profit of $20K / 3 * 2 = $13K. So, let's break down the total expenses: -$3,500 -$90 -$300 -$5 -$13,000 = -$16,895 So, we can now calculate the total profit of FeedHive at this very point in time: $3,650 -$16,895 = -$13,245 Yup, that's right We're down with around $13K. Whenever you see people posting their MRR, remember: There's more to the story Do I still believe in FeedHive even though I've lost money so far? Yes, I totally do