Hey there, I’m Aike, one of the creators of Pitchlane! How it got started 🚀 3 months ago Max, Niklas, and I were helping two startup founders from Berlin with improving their cold outreach as part of a freelance project. One idea we came up with during this process was to create a personal Loom video for each of their prospects in order to cut through the noise of their inboxes. The idea seemed promising, so we got started recording video after video to send out as part of a campaign. After doing this for a whole day, we realized that the videos we created were almost completely identical. We started them by showing the prospect’s LinkedIn profile and explaining how we found them, then we switched to the company’s website to explain their value proposition, and finally offered to explain the product further in a demo call. We did these same three things for every single video. The Idea 💡 This is when we started wondering: Is there a way to automate the video creation? 🤔 Two days later we knew the answer was YES. We had built our first MVP and it was a huge success for our client, so we decided to turn Pitchlane into a thing. Now, roughly three months later we’re happy to share the result of our work with all of you. Our Product ✨️ Pitchlane is now available in open beta and we invite all of you to give it a try. Quick summary of the main benefits: • creation of sales videos on scale in no time • individual landing pages that turn views into conversions • analytics for how your prospects interact with your content With Pitchlane, you create a single sales video for a specific niche and upload the customer data (e.g. first name, LinkedIn URL, website URL). The tool automatically adds the video background and customizes it for all your prospects in no time. It goes without saying; we’re all beyond excited to hear what you have to say about Pitchlane. You can learn more over on our website and get started for free. And if you have absolutely any question, please do let us know – we’ll happily answer it! 😊 Happy pitching! 😎

Aike Hillbrands

Pitchlane

Maker