Nektar

Thanks, @kevin, for hunting us! Hello, Product Hunt community! 👋 With great excitement and joy, I present to you all Nektar - a no-code solution for revenue operations and customer-facing teams. ### The Plot Before I founded Nektar.ai in February 2020, I spent more than a decade in B2B sales, and I can confidently say that there is no sales rep out there who wants to update a CRM. A sales persons’ day is packed with countless follow-ups, endless meetings, research, discovery, demo, navigating the buying committee, handling competition, and doing internal reviews…. - there is just no time for reps to update a CRM. And so, a CRM is perennially missing critical revenue data. Buyer contacts and engagement activities along the revenue funnel are the fundamental data blocks that can answer any business question. While such data should ideally reside in a company’s system of record (aka nervous system) - the CRM, more than 50% of contact and activity data remains outside a CRM, siloed in disconnected tools. Meanwhile, 27% of the data in the CRM decays monthly. Who bears the brunt of this CRM data leakage? 👉 To begin with - Revenue Operation teams because they now have poor, incomplete data that are not reliable for generating accurate and timely insights about Revenue forecasts, pipeline health, and rep productivity. 👉 This percolates into leadership teams wherein decision-making is compromised by inaccurate, low-quality insights that result in revenue leakage. It’s a vicious cycle: Poor CRM data → poor insights → poor decisions → poor outcomes ### The Knight in Shining Armor This is where we meet our protagonist - your friendly neighborhood, Nektar 🤓 🌟 Nektar promotes ZERO rep/user adoption Think of Nektar as a magnet that is attached to every sales rep. As sales reps go about their day, Nektar captures all their revenue activities and buyer contacts at all touchpoints - email, calendar, virtual meetings, chat, or social- and syncs it in their CRM. All this without requiring the reps to even lift a finger. ZERO rep/user adoption needed. That's the future of sales we see. 🌟 Nektar fits the entire customer lifecycle (or revenue funnel) Nektar's data capture and CRM sync capability are not just limited to sales reps. Nektar can be used for the entire customer lifecycle, including: - Prospecting: SDR/BDRs - Closing: Presales and sales - Retention: Customer Success - Expansion: Account management 🌟 All the captured and synced CRM data is fully reportable Nektar syncs and updates data in standard CRM fields, so all the captured data is fully reportable - not just from a CRM but also from any existing business intelligence (BI) tool like Tableau, Looker, Domo, and more. 🌟 Nektar makes existing sales tools work smarter Because Nektar enriches the CRM data, any sales tool that feeds on CRM data will start generating fuller, more accurate reports and insights. 🌟 All historical CRM data gaps vanished on day 1 of implementation Upon going live with Nektar, its AI scans your CRM and plugs all historical data gaps. On day 1, you get a data-packed CRM - what it was originally and always meant to be - a system of record. ### Launch Offer As part of our launch, we’re giving away a free, no-obligation CRM scan. Companies find that 50-70% of their data leaking from CRM gets fixed overnight. So if you’re a Salesforce CRM customer and want to know what your revenue data leakage looks like and fix your CRM mess, we’d be happy to set you up. It takes just a 30-min implementation call to get started. 🥂 Here’s to a future where CRM data leakage is forever eliminated!

Thanks for hunting us, Kevin! Hello, Product Hunt community 👋  Today is a big day for Nektar. So before I continue, I wish to extend my gratitude to my Product and Engineering team who supported us with 100% faith in our product vision. Building a product in a category that is rapidly getting overcrowded, and yet building it to successfully differentiate from every other tool in the space is one of the best challenges that Engineering and Product teams can solve. So when Abhijeet Vijayvergiya approached me with his idea for Nektar, I had to say YES 💯 After months of product and user research, we established 3 key product goals: 1️⃣ Ensure ZERO need for user adoption - the majority do not want to adopt yet another tool 2️⃣ Maximize flexibility - give customers a solution that fits their unique use cases with a composition-over-configuration (‘Lego-like’) architecture 3️⃣ Complement the existing revenue stack - elevate the status quo without changing the existing structure And, thus was born Nektar, a solution that merges our data-first or data-unification strategy and the best practices of data science, NLP, and modular architecture to address our product goals. Never underestimate the power of product and user research and feedback. I want to thank our early design partners for their support and guidance in co-creating the Nektar we launched today. While we work on our self-serve product journey, today, we’re offering a free, no-obligation CRM data scan to show you how much and what revenue data your CRM is missing. So if you’re a Salesforce CRM customer, we’d wish for you to take Nektar for a test run and share your feedback. It will take a quick 30-minute call to set things up.

I am building Nektar because..... while CRMs were launched to be the single source of truth and drive sales activities and forecasting, it has failed to do so. I have been part of CRM product engineering teams building forecasting tools and enhancements to make the life of sales agents and sales managers easier and more predictable. Almost all these tools/features fall flat on the face because of "poor data". How can we expect to forecast, when we don't have data or the data is incorrect. It is a big burden to keep the CRM updated and track all revenue generating activities performed and the buyer committees mapped. All of this generally depends on sales agents to manually update the CRM with the data on their activities. What would sales agents do… more sales or data entry? I joined Nektar as the problem being targeted is one that I had seen first hand and to be honest had frustrated me in my previous endeavours. Getting data into the CRM with no manual effort and maintaining data hygiene is something which I feel is a problem worth solving and to be honest … we are rocking it here at Nektar. You have to try it to believe it… Do a scan, check the gaps and decide for yourself…