Put your money where your mouth is and launch your product. → Set a launch deadline → Set a price if you fail → Pay the price if you haven't launched by midnight 100% of profit goes to charity
LaunchorPay looks like a streamlined solution for handling payments. How does it manage complex payment structures like tiered subscriptions or international transactions? Are there any reporting tools that help businesses track and analyze their payment data over time?
Hi Product Hunt,
I built LaunchOrPay because I wanted to ship more - but never did.
This time, I'm launching less than 14 days after having the idea.
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The most successful founders I've come across follow a similar pattern:
→ build a lean MVP that does 1 thing elegantly
→ launch fast
→ validate
→ improve/expand it based on user feedback
I was doing the opposite. 1 month would become 2, which would become 3.. and I'd only be getting further from having something "ready to launch".
The bigger my MVP got, the more time dragged on, the heavier I'd feel and the more frustrated as I watched others ship while I barely tread water.
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I committed to launching this site before the 20th - and I know I never would have launched this soon if I hadn't made the small financial commitment to do so.
Why? There was no urgency - nobody telling me I needed to - no consequence if I didn't.
So much so that it felt unnatural to prepare the launch so soon.
But I'm really glad I'm actually following through on what I set out for his project to help me do!
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100% of any money made through this site will go to charity - I don't want to profit off other people's failures. I'd rather make it a win-win.
The charity I chose means a lot to me - there's a letter about why on the landing page.
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Thanks so much for checking this out - I really appreciate your time and support.
Max
@max_eccles Well done on bringing your idea to life! Wishing you continued success and great experiences. What’s one feature you’re particularly excited about?
Hey @max_eccles that is a great idea. I think everyone knows the problem. You add feature after feature, push things to the public is something more valuable to gather feedback. Now there are no excuses anymore 👏🏻
Congrats on the launch 🚀
Thanks so much @crebuh - that's exactly it -
I used the site to get this launched and I'm currently racing to meet the deadline for my next product!
Really fun to build something that scratches my own itch :)
Appreciate the support today! Thank you
This is such an interesting concept, Max! I love the idea of creating urgency with LaunchOrPay. It sounds like a great way to overcome that common founder hurdle of procrastination and perfectionism.
I'm curious though, what specific strategies did you use to ensure you’d hit your launch deadline? Also, could you elaborate more on the charity aspect? Are there any obstacles or challenges you've faced so far that you think others might encounter when implementing a similar commitment mechanism?
I really appreciate the transparency and your willingness to share your journey on this! Can't wait to see how this evolves. Keep it up!
Thanks for the great comment @elke_qin!
Specific strategies:
- Only choosing a product that does one simple thing well (e.g LaunchOrPay is a form with some checks/automation)
- Make sure it actually solves a real problem (It's simple, but it actually creates urgency you miss without it)
- Get rid of all unnecassary parts (no login, no dashboard, just commit and launch or you'll get charged)
Because the scope of this project was so doable within the time I gave myself from idea to launch (14 days), I actually didn't come across challenges.
That said, I'm already on my next project which is more ambitious. I spent all day yesterday getting nowhere with a certain feature and it's forcing me to get creative. Whereas before I'd keep banging my head off the same wall until I got it working, now I'm trying to find creative solutions that save time and keep the needle moving if that makes sense?
Really appreciate the support - thank you!
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