Kelly Miller

Hi Product Hunt! 👋 I’m Kelly, a communications strategist in Washington DC. I wrote this book to help startup founders (+ beyond) build & grow a memorable, attention-grabbing brand quickly & on the cheap. 👊 After speaking to tons of folks in the startup community, I realized there was a lot of confusion of what “communications” really is, exhaustion with the seemingly endless (and usually ineffective) resources available, and a general mistrust when conversations shifted from development to “growth hacking” or “thought leadership.” 👊I straddle the line of tech and communications (Banner Public Affairs + , Women Who Code DC + Tech, Rebalanced Hackathon & Training Day) so I set out to build a resource that took out all the garbage without sacrificing the essentials. I knew I had to streamline the entire process to build a digestible, time saving guide (each section tells you exactly how long it will take). 👀Get Attention: Brand Building for Startups is jam-packed with 50+ pages of insights and activities to nail the fundamentals and build a brand that is primed to get attention. Step-by-step guidance to use data and proven methods to leverage the most effective tactics for growing companies. Part 1 holds your hand through the process of meticulously creating a memorable brand. Learn how to convey your unique value proposition with words, personality, and style. Part 2 gives you a tour of the four most effective tactics at your disposal and how to build a custom strategy based on your goals, strengths, and time available. I’ve been in the trenches with brands while they rapidly expand, worked through large corporate rebrands & have been thrown into ongoing projects for established that had missed some of the branding fundamentals. In this ebook I boil down exactly what you need to know and throw out the rest. 👊I wrote this in 30 days as part of the Women Make challenge for October. Even though the entire process - from inception to finished product - took place in a month, I’m proud that the quality holds up and has already been helping founders find a voice and reach new audiences. This book wouldn’t be possible without the support of the makers like @venikunche, @marie_dm_ & @anilthemoon & the entire Women Make community. Get Attention now! P.S. Use “producthunt” for a discount on the book TODAY!

Writing a book is a crazy amount of work. Props, @kellyfmill. Did you have a process or habit for writing the book?

Hi @kellyfmill Kelly! Great effort 🙂 It would be interesting to know what do your recommendation is with regards to the logo and graphics when building your startup.