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Cello: Easiest way to add a referral program to your SaaS | Product Hunt

Cello

Easiest way to add a referral program to your SaaS

4.6•19 reviews•

1.7K followers

Easiest way to add a referral program to your SaaS

4.6•19 reviews•

1.7K followers

Affiliate marketing

•

Marketing automation platforms

•

Customer loyalty platforms

Put your word-of-mouth marketing on autopilot with our trusted referral program and reward your users (and affiliates) for sharing the product they love — yours! The only all-in-one referral platform for B2B SaaS.

Overview
Launches1
Reviews19
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Company Info

Cello Info

Launched in 2024 View 1 launch

Forum

Similar Products

Where companies hire through your referrals.

4.9(13 reviews)

Professional networking platforms Job boards

Send emails, create referrals and launch waitlists

Email marketing Affiliate marketing

Free SaaS affiliate software to find & scale partners fast

Affiliate marketing Influencer marketing platforms

Real People, Real Brands, Real Referrals

Painlessly refer your friends for jobs

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Do you use Cello?

4.6

Based on 19 reviews

Review Cello?

Cello is praised for its seamless integration and comprehensive referral system, particularly highlighted by the makers of ClipZap who commend its dedicated onboarding support. Users appreciate its user-friendly interface and customizable referral programs, which effectively boost referral rates and user engagement. The platform's analytics tools provide valuable insights for strategy optimization, and its support team is noted for being prompt and knowledgeable. Overall, Cello is recognized as a top choice for enhancing referral marketing, offering a straightforward setup and impressive results.

+16

Summarized with AI

Pros

Cons

Reviews

Helpful

You might also like

Where companies hire through your referrals.

Send emails, create referrals and launch waitlists

Free SaaS affiliate software to find & scale partners fast

Real People, Real Brands, Real Referrals

Painlessly refer your friends for jobs

Pros

positive impact on word-of-mouth marketing (4)

easy integration (3)

fast setup (3)

potential for business growth (3)

powerful referral tool (2)

user-friendly (2)

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Free

Launch tags:

Marketing•Influencer marketing•Affiliate marketing

Launch Team / Built With

What do you think? …

Cello

Maker

📌

Hey Product Hunt! 👋 Stefan, CEO & co-founder of Cello here - and stoked to announce that we’ve just hit a milestone of 1 million monthly enabled Cello users! To celebrate, we're offering an awesome deal (details below) but first let me tell you what people are excited about. What is Cello? 💜 Cello is the only all-in-one referral platform to reward your users and affiliates for sharing the product they love - yours! Our platform lets you launch a referral program in hours and run it on autopilot. What problem do we solve? 💡 Great products deserve to be shared. So why is it so hard to let users share the products they love? High customer acquisition costs and pricey marketing channels hinder growth, especially in the B2B SaaS space, where easy-to-set-up referral tools are lacking. As a serial founder and former revenue lead at Shore, I faced the difficulty of scaling word of mouth. We wanted a referral program for our users but couldn't find a suitable tool. Building one internally proved harder than expected. Frustrated by the lack of solutions, I teamed up with my co-founder Bob to create Cello. How do we compare to competitors? ✨ Seamlessly Integrated: Blends naturally with your tool for effortless sharing. 🎁 Personal Rewards: Offer users and affiliates personal monetary rewards for sharing. 🔔 Continuous Engagement: Keep referrals active with notifications. ⚙️ Automated Setup: Easy to set up and fully automated, freeing you to grow your program. 🤖 AI-Based Improvements: Enhance your program with Cello insights and recommendations. ✅ Full Compliance: No worries about tax reporting with personal rewards. 🤝🏻 Success-Based: Test your channel in hours and pay only for success! Who do we solve it for? 🎯 Our focus is B2B SaaS, but we also support platforms and have several B2C customers. How well does Cello work? 😻 Many top SaaS companies, such as Typeform, Butter, Join, and tl;dv, already use Cello. The results are impressive: up to 65% free-to-paid conversion rates and additional monthly revenue growth of > 15% via referrals. Why try Cello today? 🤟🏻 Get started with Cello for free today! For a limited time (until the end of June), enjoy a €1000 discount on any paid plan. Leverage the power of word-of-mouth marketing and watch your customer base grow. We're excited to launch Cello and eager for your feedback after 2.5 years of development. PS: Thanks, @chrismessina, for your trust, support, and brilliant advice. Let's reinvent how companies sell their products together.😍

1yr ago

Philipp Neusser

Cello

Maker

@chrismessina @stefan_bader so excited to be part of this journey! Crazy to launch on product hunt today! Super proud of everyone from the team. Let's spread the wooord of mouth all together 😺

1yr ago

Marius Schneider

Cello

Maker

@chrismessina @stefan_bader excited to be part of the fantastic Cello team 🚀

1yr ago

Visla

@stefan_bader Congrats on this amazing launch! Really excited for this product, and I can't wait to try it.

1yr ago

Michele Pomposo

Tiledesk

@chrismessina @stefan_bader congrats on your launch! Could you please explain how the €1000 discount works?

1yr ago

@chrismessina @stefan_bader Hi Stefan, congrats on hitting 1 million monthly users with Cello! That's a very impressive milestone. As a developer, I'm particularly interested in the features that streamline referral program creation and management. Cello's focus on automation and user engagement seems like a great fit for B2B SaaS companies. Do you have an API or developer program that allows for deeper integration with existing platforms? This could potentially unlock even more powerful referral program customization for Cello users. Looking forward to learning more about Cello and how it can help businesses grow!

1yr ago

Raphael Allstadt

tl;dv

💎 Pixel perfection

Heck yeah! I always skimmed the internet for a good referral programme vendor and all of them seemed intransparent, and a shit ton of work to implement.. With cello, it's easy af! I remember we got rolling in a few days on production with tl;dv, and are benefiting from customer-led-growth ever since, thanks to Cello! Also, the team is icing on the cake. Glad to partner with them since 2 Years :)

1yr ago

Cello

Maker

@raphael_allstadt thanks a ton for trusting in us early on!! I believe I speak for all startup founders, that without the early design partners, the ones who are crazy enough to take the risk of trying new tools and products, startups wouldn't have any chance. Therefore, also kudos to you and the tl;dv team for having the balls :) It's been a pleasure to work with your team since day 1.

1yr ago

Cello

Maker

Thanks @raphael_allstadt...the Cello team loves tl;dv and collaborating to create such an awesome referral experience together! And yes, you guys might still be the record holder for shortest implementation time mostly done on a hackathon Saturday. 😃

1yr ago

Tobias Dollinger

Cello

Maker

Thanks @raphael_allstadt! We love collaborating with all of the tl;dv team, it's amazing to innovate and further grow your referral program together

1yr ago

Kate Ramakaieva

FuseBase

Congrats! Oh wow, what a discount, I like the simplicity of the platform, you claim 4h dev time is needed, can you assist with implementation from yur side?

1yr ago

Cello

Maker

@kate_ramakaieva absolutely, our CS team will have you covered to streamline the integration. We also offer an onboarding kick-off and typically set up joint Slack Connect channels to ensure smooth communication. Thanks for the kind words :)

1yr ago

Cello

Maker

Hi @kate_ramakaieva, our customer success teams always support on implementations -- we've built Cello to make integration as easy as possible, so we are typically just answering questions as they arise from teams. Does this answer your question?

1yr ago

Kate Ramakaieva

FuseBase

@stefan_bader excellent!

1yr ago

Kate Ramakaieva

FuseBase

@bob_coletti thanks for sharing the details!

1yr ago

It's a great product and a fantastic team. Highly recommended! You won't regret it using it.

1yr ago

Upviral.com exists since 2005 and it's so much more advanced than whatever appears on the market. Don't believe the hype, the superlatives and the Marketing fluff!

1yr ago

Cello

Thanks, for your opinion. We at Cello don't see Upviral as a direct competitor as Cello focuses on SaaS & platform products, whereas Upviral focuses on serving eCommerce businesses. This might sound like a small difference but the actual resulting product differences are huge (in-product implementation, mobile app SDKs, integrations, workflows, payouts & payout compliance ...). If you're interested to learn more about it, please feel free to reach out via LinkedIN :)

1yr ago

used Cello to build

(89 points)

Cello provides a comprehensive referral system designed for product marketing, which can be seamlessly integrated into our product. Their dedicated onboarding team assists with the implementation process, making it an extremely valuable resource.

3mo ago