B2Brain

@nivasravi Thanks for the wishes, and for asking the question. Lusha and Crystal are both amazing tools and we hear about them in several conversations. B2Brain is a little different - it gets contextual intelligence about a company. Here's an example - let us say you're a sales person selling Security Solutions and prospecting into a company. Now, the company is hiring Head of Security, and has mentioned in its plans that improving security is a strategic priority (because that is important for their target market). B2Brain makes the connection between the importance your prospect is placing on beefing up its Security capabilities, and your Security Solutions, and surfaces these right inside your crm. When you want to reach out to the company, B2Brain shows you "company is hiring Security head + investing in security solutions". Together, these make for a compelling talk track, and give you the right context to engage with them. Intel is customized based on your value proposition + the context of your target account, which our users think is very powerful. Thanks again for asking the question.

@nivasravi @goodals Absolutely! To add on to what Sridhar said. One of the things we discussed internally as we develop/iterate on B2Brain, is that having up to date contact information on your leads is something we consider an obvious thing. In fact, we spent the first few weeks to make that work at scale and made good progress. However, we realized that having context into what a company is going through, and what changes they are making can make the outreach more impactful. That's where B2Brain's key differentiator comes in. B2Brain ensures that for your accounts, not only do you have updated contact information on the right leads, but also have time-sensitive intelligence. We are building support for more categories, but right now based on public information from 750k+ public websites (including SEC, News Sites, Press Releases, Blogs, Podcasts, etc) we are able to give information across categories like - Company Plans - Product Launches - Media, News and PR - Marketing Campaigns - Mergers & Acquisitions - Hirings & Openings - Deals & Partnerships - Finance & Stocks Go for a free trial, and you'll see how you can engage better and close accounts faster.

Having a contextual insight picked from all the company updates (within the CRM or delivered as a weekly email) would be a great tool to have!

@dev_ramnane Absolutely, Dev. You'll see these when you get back data from the trial. Looking forward to helping you and learning more from the feedback.

@nvraja007 Hi Raja, Thank you for your question. Each piece of intelligence delivered to you, is accompanied with relevant talking-points. These are bite-sized pieces which summarize how the intel can be used in your outreach. They are sensitive to your value proposition, and hence are unique for you and your leads. These can be used directly in your outreach. B2Brain integrates with your existing CRMs and Sales Enablement Platforms (Salesforce, SalesLoft and Outreach) and support for more is coming soon (Freshsales, Zoho, Groove and Pipedrive). You can use these talking points, in all your outreaches across all your channels easily!! I'll recommend you sign up for a free trial, and see how you can engage better with your leads.

@parag_gupta2 Thank you

@nvraja007 Thanks Raja. Let me know if I can help you set up your trial :)

@badrinath_kulkarni, thank you for your feedback! Happy to be of help.