How we discovered that tool juggling was killing product teams (and built the solution)
If you've ever juggled 5+ different tools just to understand why users are churning, this story is for you.
Hi Product Hunt, I'm Joseph, a cofounder at Crowd.
We started Crowd as a user research and customer feedback tool. But every founder I talked to had the same frustrating setup: Google Analytics for traffic, Hotjar for recordings, Typeform for surveys, Mixpanel for events, Intercom for support. Sound familiar?
One product manager I spoke to at WebSummit told me she spent a full week investigating a 15% drop in trial conversions. A week. Jumping between 7 different tools, trying to connect the dots in spreadsheets, with zero confidence in her conclusions by Friday.
That's when it clicked: the problem isn't lack of data. It's that customer intelligence is scattered everywhere, and nobody has time to be a data detective.
What we built instead
We scrapped our original roadmap and rebuilt Crowd from scratch as a complete customer intelligence platform:
✅ User behavior tracking (replaces Mixpanel/GA)
✅ Session recordings & heatmaps (replaces Hotjar)
✅ Research studies & usability tests (replaces Maze/UserTesting)
✅ Live feedback collection (replaces Intercom widgets)
✅ AI-powered insights that connect everything automatically (no SQL needed)
One platform. Complete customer picture. Fast answers.
The results
That same conversion drop investigation? Early customers are solving it in 2 hours instead of a week. They can see where users get stuck (recordings), understand why (feedback), and validate fixes (studies) - all in one place.
Better insights = faster product decisions = better stickiness.
Why this matters
If you're spending more time switching between analytics tools than actually improving your product, you've got the same problem we solved.
We're launching Crowd 2.0 this Friday right here on Product Hunt. If you want to see how unified customer intelligence changes your product decisions, you can support us on Friday by upvoting and dropping a comment.
Meanwhile, what's your biggest customer insight frustration right now?
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