How to balance between AI personalization and user privacy in product design?

Hi PH friends! My team and I are working on a browser plugin for public data collection in web pages by chatting with AI using natural language.

Data scraping itself involves certain privacy issues, and of course we will keep collecting only the publicly available data in web pages, but how should we handle this when facing the users' concerns about the privacy of data collection?

Here comes the questions:

1. How can data be collected/utilized ethically while maintaining user trust?

2. Should we drive the roadmap for AI product development with regulations?

I would love to here your advice about this and how did you handle this kind of problems with your product.