G Nithish Kumar

Is SaaS becoming MAAS thanks to MCP? 🤔 Let’s talk.

Yesterday I met an old friend after 2 years — we had a ton to catch up on, and of course, I ended up excitedly rambling about AI and product tech 🤓.

He listened patiently, then hit me with a question I wasn’t ready for:

“Do you think SaaS is dead?” 😅

It stopped me in my tracks.

Because honestly, I do think SaaS is evolving — with models, context protocols, and reusable AI, we’re seeing the rise of MAAS (Model-as-a-Service) . MCP (Model Context Protocol) is making it possible for these models to slot straight into workflows, like Lego blocks for intelligence 🧩.

It’s a shift from feature-driven products to model-driven services — and that feels huge.

What do you think? 🤔 Is SaaS being reborn as MAAS?

Where do you see MCP fitting in?

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Thomas Schranz ⛄️

I don't think MCP is replacing SaaS but I think it makes a lot of sense for many SaaS products to also provide access via an MCP.

I wonder what the best way to expose existing functionality is though. Does it make sense to offer everything you have an API for also via MCP?

I think it's quite possible also to start something new as MCP first and then over time build it into an MCP + SaaS.

For example I started to do more and more technical SEO tasks within Claude Code.

But that is a bit slow as it involves many steps. So I started to move some of it into tools of an MCP and now the MCP is part of the Findable LLM SEO toolkit.

You can find the Technical SEO MCP here https://www.producthunt.com/products/technical-seo-mcp
(currently #3 app of the day on Product Hunt)

I think SaaS is here to stay but MCP is a great additional way to make your SaaS more useful to your users.