Nika

Have you ever thought about investing in a company you found on Product Hunt?

In a way, every time you buy something through Product Hunt, you're putting hope into that maker or company โ€“ and, in a sense, you're investing in them.


At the same time, I feel that many makers here are also looking for investors. But not everyone is a VC.


So it got me thinking:
Would it make sense to create a "collective fund" to invest in the companies that launch here?


Also curious:

  • Have you ever invested in a company that launched on Product Hunt? What convinced you to invest?

  • And for companies, have you ever found an investor through Product Hunt? (Feel free to share best practices on how to attract one.) ๐Ÿ˜€

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Good point, Nika! I always wonder how you come up with these interesting ideas. ๐Ÿ˜„

I havenโ€™t invested money in a company from Product Hunt (yet), but I do believe thereโ€™s real value in supporting early-stage makers through feedback and product adoption. In a way, that feels like investing time instead of money, and that support can mean a lot.


I really like the idea of a collective fund, itโ€™s exciting! But it also raises some questions for me:

  • How would decisions be made?

  • Would it lean toward trending products or focus on impactful ones that might not get as much attention?

  • And how would the fund manage the risk involved with backing so many early-stage projects?

Product Hunt is amazing for exposure, but turning that into a structured investment process feels tricky without clear guidelines.


Still, I love the thought of the community empowering makers beyond upvotes.


Would appreciate hearing your thoughts on how this could actually work!

Nika

@hamza_afzal_butt Thank you Hamza. Really valid questions. I could imagine some parity within the funding according to investor share. Of course, finding the right product to invest in would be though but it should be in the interest of makers to show off (in the end, it is like that even beyond this idea) :)

Eljo Prifti

I haven't formally invested in a company I discovered on Product Hunt (yet!), but a few products caught my attention because of the team's transparency, consistent updates, and strong community engagement. Those qualities build a lot of trust early on.

Nika

@eljo_prifti can you name such product? :)

Eljo Prifti

Hi @busmark_w_nika,
Thank you for your reply. I would say Supabase, OpenAI, and Figma AI. I'm a big fan of Supabase and would invest there if possible. The challenge with investing in these companies is that you generally need to be an accredited investor, which typically means having a net worth of over $1 million (excluding your primary residence) or an annual income of over $200,000.

Nika

@eljo_prifti I didn't know about this info. Interesting to me. :)

Eljo Prifti

@busmark_w_nika You are welcome!