My 'aha' moment came when I realized that the most complex problems my customers faced could be solved with surprisingly simple solutions, and that's when our user base really started to grow. It taught me that true innovation doesn't always mean adding more features, but often lies in removing the unnecessary ones.
My Aha moment is similar: Customers don't care about my expert level (I've jumped into SEO space and I'm lightyears behind other experts) - they just want to have someone who solves their problem (being visible on Google) and explaining them in simple words how to achieve this
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